Cassie's Story: The Truth about Texting While Driving

A young female driver named Cassie was just texting but that innocent and thoughtless action cost the life of four other people in the car with her.

Cassie's story however, is now making a lot of people react as the British public service ad which graphically reenacted the accident has even reached the United States.

Texting while driving, and not just the use of cell phones while operating a vehicle has become a massive safety issue all over the world. With millions of people, regardless of age owning cell phones, there is a greater potential for disastrous accidents involving distracted drivers.

In the United States alone, there were more than 262 million wireless cell phone subscribers in June 2008. It represents roughly around 84 percent of the US population.

Despite the blood, shattered glass and screams, Cassie's story represents a painful truth especially for American drivers.

According to the Insurance Institute for Highway Safety (IIHS), female drivers are the more frequent violators of the texting and cell phone use ban. Female drivers across all age groups more frequently use cell phones than male drivers (8 percent vs. 5 percent). Young drivers ages 16-24 also are much more likely than other drivers to talk or use cell phones.

A recent study conducted by the Virginia Institute of Technology has even pegged that the risk of collision increases by as much as 23 times when a driver texts while operating a vehicle.

The Department of Transportation acknowledges that everyone knows that texting while driving is dangerous. But still, numbers continue to rise, especially in California. State laws have done little to curb the dangerous habit as it was reported that in August 11, 2008 alone, there were more than 650 citations issued to motorists caught using their mobile phones while driving.

This foreign public service ad all the way from Britain may seem distasteful for the graphic and gory dramatization, but in the end, if it gets the message across to young drivers, Cassie’s story will not have been told in vain.

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